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Last update: 01/26/12 10:47:39 Location: AMERICA NORTH: USA: Massachusetts (MA) Signed up: 05 May 2011 08:13 PM Real Name: Prescott Gender: Male Website: http://www.3alityclothing.com eMail: 3alityclothing@gmail.com |
3ality clothing is an innovative women’s line established in 2007 by three teen male relatives in inner city Boston, Mass. Raised in families predominantly structured by women, the founders are able to grasp all aspects of what women want and need. They have applied this knowledge to their one of a kind fashion line. While still implementing ideas for the creation of a unique product for women, they took a trip to Tokyo, Japan in the winter of 2007, which finalized all notions of specializing in women’s clothing. Centering their beliefs on true fashion coming from the heart, not the threading, 3ality strives to become one of the most appreciated and worn labels here in the U.S as well as around the world. The logo and the three-birds on the clothing’s label symbolize 3ality's true values which are passion, art, and most importantly respect for all women.
Co-Owner and Original Founder Ivi Prescott says, "It happened when we walked into a store in Tokyo named Shibuya 109, which was a huge mall, but it seemed to only cater to women, which we quickly realized was the better market."
The clothes are created and designed by Co-Owner/Orignal Founder and younger brother Chaka “Flytime” Prescott who says "Having a man design for women changes the concept of fashion for all genders. The fact a man knows what a woman looks good in gives all my customers a guarantee of satisfaction when they purchase our garments." he goes on to say "The one thing separating 3ality from other area and international companies is that he designs from his heart and he sees that’s what a lot of fashion has lacked over the years.
The final Co-Owner/Original Founder Akil “Dj Srs” Decoteau, who prefers to remain out of the companies spotlight, had one thing to say "3ality is more than a brand for its customers it’s an expression of feelings through clothing. It embodies a culture that our fans respect. As a DJ I love seeing girls rocking out at my shows with those 3 little birds taking flight on their shirts".
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